Chief Operating Officer (COO), ad-tech, NY

The COO will serve as a key member of our executive team, responsible for overseeing and optimizing our Sales, Customer Success, and Marketing functions. This role requires a unique blend of technical acumen in ad technology, operational expertise, and leadership skills to drive sustainable growth and operational efficiency.

Key Responsibilities

Operational Leadership

• Lead and optimize Sales, Customer Success, and Marketing operations to achieve aggressive growth targets
• Develop and execute comprehensive go-to-market strategies aligned with company objectives
• Establish and maintain operational frameworks, processes, and metrics across revenue-generating functions
• Drive cross-functional collaboration and alignment between technical and commercial teams

Sales & Revenue Operations

• Oversee sales strategy, pipeline management, and revenue forecasting
• Implement scalable sales processes and systems to support rapid growth
• Optimize sales team structure, compensation plans, and performance management
• Drive strategic partnerships and channel development initiatives

Customer Success & Retention

• Build and scale customer success programs to maximize retention and expansion
• Develop customer health scoring and risk management frameworks
• Oversee post-sale customer journey optimization and value realization programs
• Establish customer feedback loops and product development alignment

Marketing & Growth

• Lead demand generation, brand positioning, and marketing strategy
• Oversee digital marketing campaigns and performance optimization
• Drive product marketing initiatives and competitive positioning
• Manage marketing technology stack and attribution modeling

Strategic Planning & Execution

• Partner with the CEO and executive team on strategic planning and business development
• Lead operational planning, budgeting, and resource allocation processes
• Drive data-driven decision making through analytics and performance monitoring
• Identify and execute strategic initiatives for market expansion and operational efficiency

Required Qualifications

Experience & Leadership

• 10+ years of progressive leadership experience in technology companies
• 5+ years in C-level or VP-level roles overseeing multiple operational functions
• Proven track record of scaling organizations from startup to growth stage
• Experience managing teams of 50+ across multiple disciplines

Technical Background

• Computer Science degree or equivalent technical background
• Deep understanding of ad technology ecosystem (DSPs, SSPs, DMPs, programmatic advertising)
• Experience with marketing technology, CRM systems, and revenue operations tools
• Strong analytical skills and experience with data-driven decision making

Functional Expertise

• Demonstrated success in building and scaling Sales, Customer Success, and Marketing functions
• Experience with B2B SaaS business models and recurring revenue metrics
• Strong understanding of customer lifecycle management and retention strategies
• Proven ability to optimize conversion funnels and revenue operations

Leadership & Communication

• Exceptional leadership and team-building capabilities
• Outstanding communication and presentation skills
• Ability to work effectively with technical and non-technical stakeholders
• Experience in high-growth, fast-paced environments

Preferred Qualifications

• MBA or advanced degree in a relevant field
• Experience in programmatic advertising, ad serving, or marketing automation platforms
• Background in venture capital or private equity-backed companies
• International business development experience
• Previous experience as COO, CRO, or CMO in ad tech or related industry

What We Offer

• Competitive base salary and equity package
• Comprehensive benefits including health, dental, and vision insurance
• Flexible work arrangements and professional development opportunities
• Opportunity to shape the future of a high-growth technology company
• Collaborative culture with exceptional team members and cutting-edge technology

Reporting Structure

This role reports directly to the CEO and will manage department heads for Sales, Customer Success, and Marketing, with indirect oversight of 75-100 team members across these functions.

Pixalate offers the market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV), Mobile Apps, and Websites.

Our platform has been used to unearth multiple high-profile criminal and illegal surveillance cases, including:

• Gizmodo: An iCloud Feature Is Enabling a $65 Million Scam, New Research Says
• Adweek: A 7-Figure Ad Fraud Scheme Running on Roku Underlines Murkiness of CTV
• Washington Post: Your kids’ apps are spying on them
• Pro Publica: Porn, Piracy, Fraud: What Lurks Inside Google’s Black Box Ad Empire
• ABC7 News: The State of Children's Privacy Online
• NBC News: How many apps are tracking your children

Our team of lawyers, data scientists, engineers, economists, and researchers spans globally with presence in California, New York, Washington, DC, London, and Singapore.