Director of Product Marketing, Data Privacy Products
Pixalate
Job Description
Director of Product Marketing, Data Privacy Products
Employment Type: Full-Time
Location: NYC (remote)
Minimum Experience: 8-10 years
Pixalate is an online trust and safety platform that protects businesses, consumers, and children from deceptive, fraudulent, and non-compliant mobile, CTV apps, and websites.
Our software and data have been used to unearth multiple high-profile criminal and illegal surveillance cases including:
- Gizmodo: An iCloud Feature Is Enabling a $65 Million Scam, New Research Says
- Adweek: A 7-Figure Ad Fraud Scheme Running on Roku Underlines Murkiness of CTV
- Washington Post: Your kids’ apps are spying on them
- Pro Publica: Porn, Piracy, Fraud: What Lurks Inside Google’s Black Box Ad Empire
- ABC7 News: The State of Children's Privacy Online
- NBC News: How many apps are tracking your children
Our team of lawyers, data scientists, engineers, economists, and researchers span globally with a presence in California, New York, Washington DC, London, and Singapore.
About The Role
We are seeking a dedicated, dynamic and experienced Product Marketing Director to support Pixalate’s Online Privacy & Compliance products. The successful candidate will be responsible for driving go-to-market initiatives, and increasing Pixalate’s brand awareness as a thought leader & solution provider in the Global Online Privacy & Compliance arena.
Responsibilities
- Develop and execute comprehensive go-to-market plans for new online privacy compliance product launches and feature updates, including target market identification, value prop development for Pixalate’s various audiences.
- Support sales and Customer Success team with marketing collateral, webinars, case studies, content and presentations; collaborate with cross-functional teams including data science, product, design and marketing.
- Maintain a deep understanding of the online privacy compliance space, staying up to date on all U.S. state, federal and global privacy regulations, and enforcement actions impacting the media & technology industry (with focus on implications for Ad Tech).
- Be a customer advocate. Build and nurture relationships with customers to gather testimonials, case studies and reviews. Leverage customer success stories in marketing efforts.
- Collaborate closely with Data Privacy Product Manager & global teams develop briefing papers, blog posts, presentations, conduct webinars, brown bags and client presentations.
- Collaborate with the Global Marketing team to organize and coordinate marketing events and conferences, emphasis on data privacy related events.
Qualifications
- Proven experience as a Product Marketing Manager, Brand Manager or similar role
- Experience and understanding of data privacy compliance technologies & related customer use cases
- Have a killer passion for data privacy and protecting consumers from data surveillance
- Application of online & data privacy compliance application to Ad-Tech ecosystem, a plus
- Experience with event planning including webinars, client panels, presentations, conferences etc., design and copywriting experience, a plus
- Outstanding communication and presentation skills
Requirements
- MUST have 5+ years of experience in B2B Marketing roles
- MUST have 5-10 years of experience related to online privacy, data compliance solutions
Benefits
We focus on doing things differently and challenge each other to be the best we can be.
- Excellent benefits package, including medical, dental, and vision insurance
- Premiums 100% covered for employees and 50% covered for dependents
- Unlimited PTO
- 401k
- Monthly internet reimbursement
- Casual work environment
- Flexible hours
- Opportunity for advancement
- Fun annual team events
- Being part of a high performing team that wants to win and have fun doing it
- Extremely competitive compensation